![\"Market](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png\"){kind=logo}
<\/td>\n<\/tr>\n![\"Top](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png\"){kind=logo}
<\/td>\n<\/tr>\n![\"Logo-BoldLeads\"](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Smartzip.png\"){kind=logo}
<\/td>\n<\/tr>\n\t\t \t\t \t\t \/* ———- CALLOUT BOX INFO ———- *\/ \/* ==== TOC ACCORDION 2 ==== *\/
\n\t\t\t![\"Lead](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Lead-Generation-Ideas.png\")
\t\t<\/a><\/p>\n\n\t
\n\t\tThe ultimate guide to real estate lead generation ideas for\u00a0 2024\t<\/a>
\n<\/h4>\n<\/article>\n
\n\t\t\t![\"Lead](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Lead-generation-companies.png\")
\t\t<\/a><\/p>\n\n\t
\n\t\t8 top real estate lead generation companies for 2024\t<\/a>
\n<\/h4>\n<\/article>\n
\n\t\t\t![\"Magnet](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Magnet-attracting-leads.png\")
\t\t<\/a><\/p>\n\n\t
\n\t\t6 best real estate lead generation websites for 2024\t<\/a>
\n<\/h4>\n<\/article>\n
\n.wp-block-group.calloutbox-info {
\n background-color: #d5eaf4;
\n margin-bottom: 35px;
\n border-radius: 15px;
\n box-shadow: 0 0px 15px rgba(0,0,0,.06);
\n}
\n.wp-block-group.calloutbox-info h3 {
\n display: inline-block;
\n position: relative;
\n margin-bottom: 19px;
\n vertical-align: middle;
\n}
\n.wp-block-group.calloutbox-info h3:before {
\n content: “”;
\n width: 32px !important;
\n height: 32px !important;
\n position: relative;
\n display: inline-block;
\n background-image: url(https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/02\/Icon-Info.png);
\n background-repeat: no-repeat;
\n background-size: 32px;
\n background-position: center center;
\n vertical-align: middle;
\n margin-right: 15px;
\n}
\n.wp-block-group.calloutbox-info ul {
\n padding-inline-start: 80px;
\n}
\n.wp-block-group.calloutbox-info ul li {
\n margin-bottom: 5px;
\n}
\nul.list-two-column{
\n column-count: 2;
\n}
\n\/* ———- P L U S ———- *\/
\nul.plus-sign-list,
\nul.minus-sign-list {
\n padding-left: 30px;
\n}
\nul.plus-sign-list li {
\n list-style: none;
\n background-image: url(https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/icon-plus-sign.png);
\n background-repeat: no-repeat;
\n background-size: 0.9em;
\n -webkit-padding-start: 30px;
\n padding-inline-start: 30px;
\n background-position-y: 15px;
\n padding-bottom: 8px;
\n padding-top: 8px;
\n border-bottom: #ddd 1px solid;
\n}
\n\/* ———- M I N U S ———- *\/
\nul.minus-sign-list li {
\n list-style: none;
\n background-image: url(https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/icon-minus-sign.png);
\n background-repeat: no-repeat;
\n background-size: 0.9em;
\n -webkit-padding-start: 30px;
\n padding-inline-start: 30px;
\n background-position-y: 15px;
\n padding-bottom: 8px;
\n padding-top: 8px;
\n border-bottom: #ddd 1px solid;
\n}
\n\/* ———- ARROW ———- *\/
\nul.arrow-list {
\n padding-left: 30px;
\n}
\nul.arrow-list li {
\n list-style: none;
\n background-image: url(https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/icon-arrow-black.png);
\n background-repeat: no-repeat;
\n background-size: 0.9em;
\n -webkit-padding-start: 30px;
\n padding-inline-start: 30px;
\n background-position-y: 15px;
\n padding-bottom: 8px;
\n padding-top: 8px;
\n border-bottom: 0px !important;
\n}
\n.arrow-list ul {
\n margin-left: 0px;
\n padding-left: 15px;
\n}
\n.arrow-list ul li {
\n margin-bottom: 0px !important;
\n padding-bottom: 0px !important;
\n border-bottom: 0px !important;
\n background-size: 0.6em;
\n}
\n\/* ———- Dark Blue Button ———- *\/
\n.wp-block-button .wp-element-button {
\n background-color: #5db7de;
\n color: #ffffff;
\n border: 1px solid #5db7de !important;
\n margin: 20px 0px;
\n}
\n.wp-block-button .wp-element-button:hover {
\n background-color: #022f40;
\n color: #ffffff;
\n border: 1px solid #022f40 !important;
\n}
\n.content-container h2,
\n.content-container h3,
\n.content-container img {
\n margin-bottom: 25px;
\n}
\n\/* — Product-List Slider Group — *\/
\n.product-list-slider-group {
\n max-width: 900px;
\n}
\n.product-list-slider-group .prodtitle.pricelabel{
\n margin-bottom: 0px !important;
\n}
\n.product-list-slider-group .prodtitle a::after {
\n content: ”;
\n display: block;
\n width: 0;
\n height: 2px;
\n background: #BC2F2F;
\n transition: width .3s;
\n}
\n.product-list-slider-group .prodtitle a:hover::after {
\n width: 100%;
\n \/\/transition: width .3s;
\n}
\nsection.prod-list-columns {
\n max-width: 900px !important;
\n width: 100% !important;
\n padding: 20px 00px 0;
\n margin: 20px 0px 40px !important;
\n}
\n.prod-list-columns .qodef-gutenberg-row {
\n display: -webkit-box;
\n display: -webkit-flex;
\n display: -ms-flexbox;
\n display: flex;
\n -webkit-box-orient: horizontal;
\n -webkit-box-direction: normal;
\n -webkit-flex-flow: row nowrap;
\n -ms-flex-flow: row nowrap;
\n flex-flow: row nowrap;
\n list-style: none;
\n padding: 0;
\n margin: 0;
\n overflow-x: auto;
\n -ms-overflow-style: scrollbar;
\n position: relative;
\n}
\n.prod-list-columns .wp-block-qi-blocks-column {
\n background-color: #fff;
\n box-sizing: border-box;
\n position: relative;
\n max-width: 100%;
\n border: none;
\n -webkit-box-flex: 1;
\n -webkit-flex: 1 1 300px;
\n -ms-flex: 1 1 300px;
\n flex: 1 1 300px;
\n min-width: 300px;
\n margin-left: 0;
\n flex-wrap: wrap;
\n padding: 24px;
\n display: flex;
\n margin: 0 0px 25px;
\n margin-right: 15px;
\n box-shadow: 0 0 5px 0 #bbb;
\n}
\n.product-list-slider-group table,
\n.product-list-slider-group table th,
\n.product-list-slider-group table td {
\n border: none !important;
\n padding: 0px;
\n}
\n.product-list-slider-group table tr:nth-child(2) td {
\n height: 90px;
\n vertical-align: middle;
\n}
\n.product-list-slider-group table img {
\n max-width: 200px;
\n width: 100%;
\n margin: 25px auto;
\n}
\n.product-list-slider-group h3.section-header{
\n border-top: 4.5px solid #000;
\n padding-top: 10px;
\n font-size: 28px;
\n line-height: 2.125rem;
\n font-weight: 900;
\n letter-spacing: -.5px;
\n color: #000;
\n}
\n.product-list-slider-group h3.prodtitle a{
\n color: #BC2F2F;
\n margin: 10px 0 8px;
\n text-decoration: none !important;
\n font-size: 1.25rem;
\n font-weight: 700;
\n line-height: normal;
\n border: none;
\n display: inline-block;
\n}
\n.product-list-slider-group h3.prodtitle a:hover{
\n color:#7D1725 !important;
\n}
\n.product-list-slider-group h4.subheader{
\n font-size: 18px;
\n line-height: 1.4375rem;
\n font-family: nyt-franklin,helvetica,sans-serif;
\n font-weight: 700;
\n letter-spacing: -.25px;
\n color: #000;
\n margin: 8px 0;
\n}
\n.product-list-slider-group p.proddescription{
\n font-size: 1rem;
\n line-height: 1.25rem;
\n font-family: nyt-franklin,helvetica,sans-serif;
\n font-weight: 500;
\n color: #000;
\n\tpadding-bottom: 0.5rem;
\n}
\n.product-list-slider-group p.buy-options{
\n font-size: 14px;
\n line-height: 1.375rem;
\n font-family: nyt-franklin,helvetica,sans-serif;
\n font-weight: 500;
\n color: #000;
\n font-weight: 700;
\n}
\n.product-list-slider-group a.price{
\n font-size: 20px;
\n line-height: 1.5rem;
\n font-family: nyt-franklin,helvetica,sans-serif;
\n font-weight: 700;
\n color: #BC2F2F;
\n background-color: unset;
\n line-height: normal;
\n border: unset;
\n margin-bottom: 0px;
\n display: block;
\n text-decoration: none !important;
\n}
\n.product-list-slider-group a.price:hover {
\n color: #1A1F22;
\n background-color: unset;
\n}
\n.prod-list-columns .qodef-gutenberg-row::-webkit-scrollbar-track{
\n\t-webkit-box-shadow: inset 0 0 6px rgba(0,0,0,0.3);
\n\tbackground-color: #F5F5F5;
\n\tborder-radius: 10px;
\n}
\n.prod-list-columns .qodef-gutenberg-row::-webkit-scrollbar{
\n width: 5px !important;
\n background-color: #e5e2de;
\n height: 10px !important;
\n}
\n.prod-list-columns .qodef-gutenberg-row::-webkit-scrollbar-thumb{
\n\tborder-radius: 10px;
\n\t-webkit-box-shadow: inset 0 0 6px rgba(0,0,0,.3);
\n\tbackground-color: #807d7d;
\n}
\n.prod-list-columns .wp-element-button {
\n background-color: #5db7de;
\n color: #ffffff;
\n border: 1px solid #5db7de !important;
\n margin: 20px 0px 0px;
\n padding: 0.5rem 1rem;
\n transition: .3s;
\n display: inline-block;
\n text-decoration: none !important;
\n text-align: center;
\n width: 100%;
\n}
\n.prod-list-columns .wp-element-button:hover {
\n background-color: #022f40;
\n color: #ffffff;
\n border: 1px solid #022f40 !important;
\n}
\n.prod-list-columns tr:last-child td a:after {
\n display: none !important;
\n}
\n\/* — END Product-List Slider Group — *\/
\n\/* ==== TOC ACCORDION 1 ==== *\/
\n.wp-block-details.toc-accordion-1{
\n max-width: 850px !important;
\n width: 100%;
\n position: relative;
\n margin-bottom: 40px;
\n box-shadow: 0 0px 15px rgba(0,0,0,.06);
\n border-radius: 8px;
\n padding: 15px;
\n background-color: #fff;
\n transition: height 3s ease-in;
\n font-size: 1.5rem;
\n font-weight: 500 !important;
\n}
\n.wp-block-details.toc-accordion-1 summary:after {
\n content: “+”;
\n position: absolute;
\n right: 15px;
\n top: 24px;
\n font-size: 14px;
\n font-weight: 500;
\n background-color: #bc2f2f;
\n color: #fff !important;
\n width: 22px;
\n height: 22px;
\n text-align: center;
\n line-height: 24px;
\n border-radius: 5px;
\n}
\ndetails.toc-accordion-1[open] > summary:after {
\n content: “-” !important;
\n font-weight: 600 !important;
\n}<\/p>\n
\n.wp-block-details.toc-accordion-2 {
\n max-width: 850px !important;
\n width: 100%;
\n position: relative;
\n margin-bottom: 40px;
\n padding: 15px;
\n padding-left: 2em;
\n background-color: #e5e2de;
\n transition: height 3s ease-in;
\n font-size: 1.5rem;
\n font-weight: 500 !important;
\n border-bottom: 1px solid #a3a3a3;
\n}
\n.wp-block-details.toc-accordion-2 summary:after{
\n content: “+”;
\n position: absolute;
\n left: 15px;
\n top: 22px;
\n font-size: 16px;
\n font-weight: 500;
\n background-color: #bc2f2f;
\n color: #fff !important;
\n width: 22px;
\n height: 22px;
\n text-align: center;
\n line-height: 24px;
\n border-radius: 5px;
\n}
\ndetails.toc-accordion-2[open] > summary:after{
\n content: “-” !important;
\n font-weight: 600 !important;
\n}
\n.wp-block-details.toc-accordion-2 summary:before {
\n content: “Show”;
\n margin-right: 7px;
\n}
\ndetails.toc-accordion-2[open] > summary:before {
\n content: “Hide”;
\n margin-right: 7px;
\n}
\n\/* ==== END TOC ACCORDION 2 ==== *\/
\n\/* ———- ARROW ———- *\/
\nul.arrow-list {
\n padding-left: 30px;
\n margin-top: 20px;
\n}
\nul.arrow-list li {
\n list-style: none;
\n background-image: url(https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/icon-arrow-black.png);
\n background-repeat: no-repeat;
\n background-size: 0.8em;
\n -webkit-padding-start: 30px;
\n padding-inline-start: 30px;
\n background-position-y: 15px;
\n padding-bottom: 8px;
\n padding-top: 8px;
\n border-bottom: none !important;
\n font-size: 18px !important;
\n line-height: 22px !important;
\n font-weight: normal !important;
\n}
\nul.arrow-list li ul {
\n padding-left: 10px !important;
\n}
\nul.arrow-list li ul li{
\n background-size: 0.6em;
\n border-bottom: none !important;
\n}
\n\/* ==== END TOC ACCORDION ==== *\/
\n.disclaimer {
\n padding: 5px 5px !important;
\n}
\n.link-text a {
\n color: #313A3D !important;
\n}
\n\/* —For the hover color— *\/
\n .link-text-hover a:hover {
\n color: #FF1D25 !important;
\n}
\n.grid-container.faq {
\n margin: 35px 0px 35px !important;
\n padding: 0px !important;
\n}<\/p>\n
Summary<\/summary>\n\n- How does SmartZip work?<\/a><\/li>\n
- SmartZip at-a-glance<\/a>\n
\n- SmartZip key specs<\/a><\/li>\n<\/ul>\n<\/li>\n
- SmartZip pricing<\/a><\/li>\n
- SmartZip pros & cons<\/a><\/li>\n
- SmartZip features<\/a>\n
\n- Smart Data<\/a><\/li>\n
- Market Pulse<\/a><\/li>\n
- Smart Targeting<\/a><\/li>\n
- Reach 150<\/a><\/li>\n<\/ul>\n<\/li>\n
- Other SmartZip tools<\/a><\/li>\n
- SmartZip Alternatives<\/a><\/li>\n
- How SmartZip compares<\/a><\/li>\n
- Who is SmartZip best for?<\/a><\/li>\n
- FAQs<\/a><\/li>\n
- Is SmartZip right for you?<\/a><\/li>\n<\/ul>\n<\/details>\n
How does SmartZip work?<\/h2>\n
SmartZip analyzes and distills hundreds of data points to predict which homeowners will soon be ready to sell in your farm area. Then, it deploys marketing campaigns on your behalf. Choose one or more marketing tool \u2014 including email, online ads, or direct mail \u2014 to introduce yourself to every high-potential prospect in your targeted neighborhoods or zip codes.<\/p>\n
You choose your territory (by neighborhood or zip code), and SmartZip activates your account. As a SmartZip user, you’ll get immediate access to its customer relationship management (CRM) tool, pre-populated with client data from your target market so you can begin marketing to those potential sellers. Access leads immediately \u2014 directly in your inbox. <\/p>\n
SmartZip at-a-glance<\/h2>\nSmartZip key specs <\/h3>\n\n- Artificial intelligence: <\/strong> Yes. Use AI-powered lead generdation to identify high-priority sellers. <\/li>\n
- Automated marketing: <\/strong>Yes. Or purchase just the data and the platform, and do the mailing and marketing yourself.<\/li>\n
- Exclusivity:<\/strong> No<\/li>\n
- Trial period:<\/strong> No <\/li>\n
- Contract requirements:<\/strong> Annual contract required<\/li>\n<\/ul>\n
SmartZip is a lead generation, marketing and CRM solution founded in 2008. SmartZip was the first to use predictive analytics to identify patterns in real estate marketing, determining the most likely sellers. The second largest data provider behind Zillow, SmartZip leverages a predictive analytics model that has been fine-tuned over the last 13+ years. SmartZip’s predictive analytics can help you uncover qualified leads in your farm area. <\/p>\n
SmartZip is also a solution to help you streamline your marketing efforts, keeping you in front of potential sellers and positioned to win new listings with its automated marketing. Using SmartZip’s user-friendly analysis, targeting and branding platforms, you can market to your target audience \u2014 homing in on thoses prospects with the most potential. Narrow your focus on homeowners with the highest probability of listing their homes and save time, effort and marketing dollars!<\/p>\n
SmartZip pricing<\/h2>\nStarting price: $500 per month<\/h3>\n
SmartZip is discreet about its pricing information, only revealing a starting price of $500 per month for its basic plan. SmartZip pricing will vary depending on the size of your chosen farm area and zip code(s). SmartZip pricing is determined by your market and needs, letting you select the features you need most and only pay for what you use each month.<\/p>\n
As a result, ranges vary, but many agents report an average spend of over $1,000 per month on qualified leads. And according to SmartZip\u2019s website, its Reach 150 product starts at $36 per month. Contact SmartZip directly for current pricing, custom quotes, discounts, and terms.<\/p>\n
Contact SmartZip<\/a><\/p>\n
SmartZip pros & cons<\/h2>\n\n- You get immediate access to a CRM populated with local lead data. <\/li>\n
- SmartZip\u2019s data will help you apply targeted marketing to maximize your spend.<\/li>\n
- You can access SmartZip on your desktop, mobile device, tablet, or laptop.<\/li>\n<\/ul>\n
\n- Pricing varies depending on packages. You need to sign up for a demo to get full pricing details.<\/li>\n<\/ul>\n
SmartZip features<\/h2>\n
From within the SmartZip platform, you can easily outline a precise farming area and access a list of property owners in your target area who have been identified as likely to sell within the next 18 months. From there, SmartZip offers a host of useful features:<\/p>\n![\"Screenshot-SmartZip-captures-your-clients-positive-reviews\"](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/02\/Screenshot-SmartZip-captures-your-clients-positive-reviews.jpg?w=802\")
<\/figure>\n\n- Smart Data: <\/strong>Accurate predictive analytics to help you market to the most likely sellers in your neighborhood, subdivision, or zip code(s).<\/li>\n
- Smart Targeting:<\/strong> Automated marketing to homeowners, including an eight-week, eight-email drip campaign, targeted online advertising, and direct mail.<\/li>\n
- Smart Home Price:<\/strong> Customized landing pages, including a home valuation tool for prospects and lead capture capabilities; you can make personal contact those who fill out your online form and express interest in learning more. <\/li>\n
- CRM:<\/strong> Within SmartZip\u2019s CRM, you can send specific campaigns to selected lists, automate follow-ups, and arrange and manage leads with ease.<\/li>\n
- Direct Mail: <\/strong>Send direct mail campaigns with custom postcards and letters.<\/li>\n
- Reach 150<\/strong> captures your clients’ positive reviews and showcases them to your contacts across the web.<\/li>\n<\/ul>\n
\n- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tSmart Data\t\t\t\t\t\t\t\t<\/a><\/p>\nWith a Smart Data<\/strong> subscription, you\u2019ll have access to a software platform that works with an algorithm to help you find new listings and gain a competitive edge. The platform leverages over 250 data points on properties and homeowners to predict which properties have the highest likelihood of being listed for sale in the next 12 months.<\/p>\nInstead of wasting time and thousands of dollars marketing to thousands of homeowners, you can contact and directly advertise to targeted prospects on the most popular ad networks, including Google and Facebook. This enables you to focus on prospects who have scored high using the algorithm, and leverage one-on-one personalized marketing combined with targeted online advertising to get listings.<\/p>\n<\/li>\n
- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tMarket Pulse\t\t\t\t\t\t\t\t<\/a><\/p>\nMarket Pulse<\/strong> generates housing market data points for a given zip code, letting you know about days on market, current inventory, median prices, price per square foot, and more. This snapshot can give you insight into how home values are performing for the market you want to focus on.<\/p>\nPosition yourself as a subject matter expert by including Market Pulse info in your clients emails, social media content, and in conversations with prospects.<\/p>\n
![\"Screenshot-SmartZip-Market-Pulse\"](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/02\/Screenshot-SmartZip-Market-Pulse.jpg\")
<\/p>\n<\/li>\n
- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tSmart Targeting\t\t\t\t\t\t\t\t<\/a><\/p>\nSmartZip\u2019s suite of products includes Smart Targeting<\/strong>, a platform that can take your farming to the next level by using the data from Smart Data<\/strong> to automatically market your brand directly to homeowners who are most likely to sell and help you build relationships with top prospects. Enhance your brand with custom landing pages designed to convert real estate seller leads.<\/p>\nYou can choose from four different landing pages, including Smart Home Price<\/strong>, which is a home valuation page. You\u2019ll also appreciate that SmartTargeting can help you create and share a comparative market analysis (CMA) and local market trend reports with your existing customer base.<\/p>\n![\"Screenshot-SmartZip-Targeting\"](\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/02\/Screenshot-SmartZip-Targeting.jpg\")
<\/p>\n
When your top targets visit the pages and enter their contact information, they’ll receive selling and property insights that will move them down your sales funnel.<\/p>\n<\/li>\n
- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tReach 150\t\t\t\t\t\t\t\t<\/a><\/p>\nSmartZip’s Reach 150<\/strong> sends an email survey to your clients after the closing of their transactions. You can then publish your real estate testimonials<\/a> to your Reach150 profile, much like you would showcase reviews on your Zillow or Yelp profile.<\/p>\nAdditionally, you can use Reach150\u2019s Recommendation Widget<\/strong> to show your published recommendations directly on your website.<\/p>\nThe Reach 150 Basic Plan<\/strong> includes a full-featured testimonial website, one-click testimonial requests with no login required, customizable branding, social media integration, search engine optimization, and referral requests \u2014 all for just $36 per month.<\/p>\nFor $119 per month, you can get all the features of the Basic Plan plus Pro feature<\/strong>s, including automated updating of ads with new testimonials, ad targeting to all your contacts, one-click social media posts of testimonials, and more.<\/p>\nAn Enterprise Plan<\/strong> is also available if you need enterprise branding and a consolidated testimonial website, geo-targeted ads, a branded marketing platform, and ad creation support. Contact SmartZip for Enterprise Plan pricing.<\/p>\n<\/li>\n<\/ul>\nOther SmartZip tools <\/h2>\n
Check-in app: <\/strong>The SmartZip app gives you a daily action plan and lead alerts, enabling you to focus on the homeowners who are ready to sell. What\u2019s more, each recommended action includes deep insights into the prospect so you can better understand their needs.<\/p>\nSmartBroker:<\/strong> For brokerages looking to recruit and retain agents, SmartBroker is a benefit you can tout to producing agents you\u2019d like to bring on board, and a way to keep your current team supplied with a steady stream of leads. Deliver value to each agent in your brokerage, whether they are looking to generate listing leads or launch a Facebook campaign. SmartBroker gives your agents access to the exclusive SmartAgent program, featuring a network of plug-and-play apps that can automate critical tasks that agents don\u2019t have time for.<\/p>\nContact SmartZip<\/a><\/p>\n
\nSmartZip alternatives<\/h2>\n\n\n
- \n
- SmartZip key specs<\/a><\/li>\n<\/ul>\n<\/li>\n
- SmartZip pricing<\/a><\/li>\n
- SmartZip pros & cons<\/a><\/li>\n
- SmartZip features<\/a>\n
- \n
- Smart Data<\/a><\/li>\n
- Market Pulse<\/a><\/li>\n
- Smart Targeting<\/a><\/li>\n
- Reach 150<\/a><\/li>\n<\/ul>\n<\/li>\n
- Other SmartZip tools<\/a><\/li>\n
- SmartZip Alternatives<\/a><\/li>\n
- How SmartZip compares<\/a><\/li>\n
- Who is SmartZip best for?<\/a><\/li>\n
- FAQs<\/a><\/li>\n
- Is SmartZip right for you?<\/a><\/li>\n<\/ul>\n<\/details>\n
How does SmartZip work?<\/h2>\n
SmartZip analyzes and distills hundreds of data points to predict which homeowners will soon be ready to sell in your farm area. Then, it deploys marketing campaigns on your behalf. Choose one or more marketing tool \u2014 including email, online ads, or direct mail \u2014 to introduce yourself to every high-potential prospect in your targeted neighborhoods or zip codes.<\/p>\n
You choose your territory (by neighborhood or zip code), and SmartZip activates your account. As a SmartZip user, you’ll get immediate access to its customer relationship management (CRM) tool, pre-populated with client data from your target market so you can begin marketing to those potential sellers. Access leads immediately \u2014 directly in your inbox. <\/p>\n
SmartZip at-a-glance<\/h2>\n
SmartZip key specs <\/h3>\n
- \n
- Artificial intelligence: <\/strong> Yes. Use AI-powered lead generdation to identify high-priority sellers. <\/li>\n
- Automated marketing: <\/strong>Yes. Or purchase just the data and the platform, and do the mailing and marketing yourself.<\/li>\n
- Exclusivity:<\/strong> No<\/li>\n
- Trial period:<\/strong> No <\/li>\n
- Contract requirements:<\/strong> Annual contract required<\/li>\n<\/ul>\n
SmartZip is a lead generation, marketing and CRM solution founded in 2008. SmartZip was the first to use predictive analytics to identify patterns in real estate marketing, determining the most likely sellers. The second largest data provider behind Zillow, SmartZip leverages a predictive analytics model that has been fine-tuned over the last 13+ years. SmartZip’s predictive analytics can help you uncover qualified leads in your farm area. <\/p>\n
SmartZip is also a solution to help you streamline your marketing efforts, keeping you in front of potential sellers and positioned to win new listings with its automated marketing. Using SmartZip’s user-friendly analysis, targeting and branding platforms, you can market to your target audience \u2014 homing in on thoses prospects with the most potential. Narrow your focus on homeowners with the highest probability of listing their homes and save time, effort and marketing dollars!<\/p>\n
SmartZip pricing<\/h2>\n
Starting price: $500 per month<\/h3>\n
SmartZip is discreet about its pricing information, only revealing a starting price of $500 per month for its basic plan. SmartZip pricing will vary depending on the size of your chosen farm area and zip code(s). SmartZip pricing is determined by your market and needs, letting you select the features you need most and only pay for what you use each month.<\/p>\n
As a result, ranges vary, but many agents report an average spend of over $1,000 per month on qualified leads. And according to SmartZip\u2019s website, its Reach 150 product starts at $36 per month. Contact SmartZip directly for current pricing, custom quotes, discounts, and terms.<\/p>\n
Contact SmartZip<\/a><\/p>\n
SmartZip pros & cons<\/h2>\n
- \n
- You get immediate access to a CRM populated with local lead data. <\/li>\n
- SmartZip\u2019s data will help you apply targeted marketing to maximize your spend.<\/li>\n
- You can access SmartZip on your desktop, mobile device, tablet, or laptop.<\/li>\n<\/ul>\n
- \n
- Pricing varies depending on packages. You need to sign up for a demo to get full pricing details.<\/li>\n<\/ul>\n
SmartZip features<\/h2>\n
From within the SmartZip platform, you can easily outline a precise farming area and access a list of property owners in your target area who have been identified as likely to sell within the next 18 months. From there, SmartZip offers a host of useful features:<\/p>\n
<\/figure>\n- \n
- Smart Data: <\/strong>Accurate predictive analytics to help you market to the most likely sellers in your neighborhood, subdivision, or zip code(s).<\/li>\n
- Smart Targeting:<\/strong> Automated marketing to homeowners, including an eight-week, eight-email drip campaign, targeted online advertising, and direct mail.<\/li>\n
- Smart Home Price:<\/strong> Customized landing pages, including a home valuation tool for prospects and lead capture capabilities; you can make personal contact those who fill out your online form and express interest in learning more. <\/li>\n
- CRM:<\/strong> Within SmartZip\u2019s CRM, you can send specific campaigns to selected lists, automate follow-ups, and arrange and manage leads with ease.<\/li>\n
- Direct Mail: <\/strong>Send direct mail campaigns with custom postcards and letters.<\/li>\n
- Reach 150<\/strong> captures your clients’ positive reviews and showcases them to your contacts across the web.<\/li>\n<\/ul>\n
- \n
- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tSmart Data\t\t\t\t\t\t\t\t<\/a><\/p>\nWith a Smart Data<\/strong> subscription, you\u2019ll have access to a software platform that works with an algorithm to help you find new listings and gain a competitive edge. The platform leverages over 250 data points on properties and homeowners to predict which properties have the highest likelihood of being listed for sale in the next 12 months.<\/p>\n
Instead of wasting time and thousands of dollars marketing to thousands of homeowners, you can contact and directly advertise to targeted prospects on the most popular ad networks, including Google and Facebook. This enables you to focus on prospects who have scored high using the algorithm, and leverage one-on-one personalized marketing combined with targeted online advertising to get listings.<\/p>\n<\/li>\n
- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tMarket Pulse\t\t\t\t\t\t\t\t<\/a><\/p>\nMarket Pulse<\/strong> generates housing market data points for a given zip code, letting you know about days on market, current inventory, median prices, price per square foot, and more. This snapshot can give you insight into how home values are performing for the market you want to focus on.<\/p>\n
Position yourself as a subject matter expert by including Market Pulse info in your clients emails, social media content, and in conversations with prospects.<\/p>\n
<\/p>\n<\/li>\n- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tSmart Targeting\t\t\t\t\t\t\t\t<\/a><\/p>\nSmartZip\u2019s suite of products includes Smart Targeting<\/strong>, a platform that can take your farming to the next level by using the data from Smart Data<\/strong> to automatically market your brand directly to homeowners who are most likely to sell and help you build relationships with top prospects. Enhance your brand with custom landing pages designed to convert real estate seller leads.<\/p>\n
You can choose from four different landing pages, including Smart Home Price<\/strong>, which is a home valuation page. You\u2019ll also appreciate that SmartTargeting can help you create and share a comparative market analysis (CMA) and local market trend reports with your existing customer base.<\/p>\n
<\/p>\nWhen your top targets visit the pages and enter their contact information, they’ll receive selling and property insights that will move them down your sales funnel.<\/p>\n<\/li>\n
- \n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\tReach 150\t\t\t\t\t\t\t\t<\/a><\/p>\nSmartZip’s Reach 150<\/strong> sends an email survey to your clients after the closing of their transactions. You can then publish your real estate testimonials<\/a> to your Reach150 profile, much like you would showcase reviews on your Zillow or Yelp profile.<\/p>\n
Additionally, you can use Reach150\u2019s Recommendation Widget<\/strong> to show your published recommendations directly on your website.<\/p>\n
The Reach 150 Basic Plan<\/strong> includes a full-featured testimonial website, one-click testimonial requests with no login required, customizable branding, social media integration, search engine optimization, and referral requests \u2014 all for just $36 per month.<\/p>\n
For $119 per month, you can get all the features of the Basic Plan plus Pro feature<\/strong>s, including automated updating of ads with new testimonials, ad targeting to all your contacts, one-click social media posts of testimonials, and more.<\/p>\n
An Enterprise Plan<\/strong> is also available if you need enterprise branding and a consolidated testimonial website, geo-targeted ads, a branded marketing platform, and ad creation support. Contact SmartZip for Enterprise Plan pricing.<\/p>\n<\/li>\n<\/ul>\n
Other SmartZip tools <\/h2>\n
Check-in app: <\/strong>The SmartZip app gives you a daily action plan and lead alerts, enabling you to focus on the homeowners who are ready to sell. What\u2019s more, each recommended action includes deep insights into the prospect so you can better understand their needs.<\/p>\n
SmartBroker:<\/strong> For brokerages looking to recruit and retain agents, SmartBroker is a benefit you can tout to producing agents you\u2019d like to bring on board, and a way to keep your current team supplied with a steady stream of leads. Deliver value to each agent in your brokerage, whether they are looking to generate listing leads or launch a Facebook campaign. SmartBroker gives your agents access to the exclusive SmartAgent program, featuring a network of plug-and-play apps that can automate critical tasks that agents don\u2019t have time for.<\/p>\n
Contact SmartZip<\/a><\/p>\n
\nSmartZip alternatives<\/h2>\n
\n \n - \n\t\t\t\t\t\t\t\t
- Smart Targeting:<\/strong> Automated marketing to homeowners, including an eight-week, eight-email drip campaign, targeted online advertising, and direct mail.<\/li>\n
- Smart Data: <\/strong>Accurate predictive analytics to help you market to the most likely sellers in your neighborhood, subdivision, or zip code(s).<\/li>\n
- Pricing varies depending on packages. You need to sign up for a demo to get full pricing details.<\/li>\n<\/ul>\n
- Automated marketing: <\/strong>Yes. Or purchase just the data and the platform, and do the mailing and marketing yourself.<\/li>\n
- Market Pulse<\/a><\/li>\n
- SmartZip pricing<\/a><\/li>\n